Job Opportunities

Senior Marketing Specialist

KG Workforce Solutions
August 19, 2021
Columbia, South Carolina
Job Type


KG Workforce Solutions is recruiting for a Senior Marketing Specialist in Columbia, SC. The Senior Marketing Specialist will be responsible for creating and implementing content for B2C marketing functions, company website, digital PPC campaigns, and communications.

Primary Responsibilities:

  • Developing content for and administration of all social media, blogs and webinars.
  • Implementing and managing lead generation/tracking program throughout customer lifecycle.
  • Maintaining all digital assets, including photo libraries and videos.
  • Responsible for CRM analytics, reporting, functionality, and e-blasts.
  • Tracking and measuring the success of all digital campaigns.
  • Developing print collateral, literature, banner ads, etc.
  • Creating graphics for posters, banners, tradeshow booths, mailers, brochures, and websites.
  • Developing PowerPoint presentations.
  • Generating copy for and executing email marketing newsletters and campaigns.

Required Skills and Experience:

  • Expert level skills in Adobe InDesign.
  • Proven success in email marketing and PPC campaigns.
  • Bachelor’s degree in Marketing, Graphic Design, or related field supplemented by a minimum of three (3) years professional experience; or equivalent combination of education and experience.
  • Advanced PowerPoint skills.
  • Experience with CRM systems strongly preferred.
  • Excellent analytical and communication skills.
  • Authorization to work for any employer in the U.S. without current or future sponsorship.

This is a long-term contract (W2). Remote work during the pandemic but onsite work may be required in the future.

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KG Workforce Solutions  |  803.470.2006  |
P.O. Box 96    Lexington, SC 29071
3214 Leaphart Rd.    Suite AA    West Columbia, SC 29169
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